Key Reseller Points
| When you are looking to enter the reseller marketplace, the partner you choose to service your accounts can make a big difference in the success of your venture. By following these simple tips, your reseller experience can become more profitable, easier to run, and deliver better growth to your business. # 1. Support - Make sure that your hosting company offers support for you. If you don't have support from your hosting company then ask yourself how you can support your clients. This support should not only be in terms of technical service hours, but also possible marketing assistance, technology development support, and so on. # 2. Discounts - Take a look at the discounts the company offers it's resellers. If the company offers a lower discount rate, then see if they offer more value-added features including a referral service or online tools. # 3. Administrative Tools - Check out what tools the company offers resellers in terms of making their job easier. Most companies now offer an online control panel which can greatly simplify the amount of work that you need to do in order to maintain your client base. # 4. Bandwidth - Examine the bandwidth that the company offers - make sure they have multiple backbone access to prevent downtime for your clients. Remember, the faster their connection the faster the connection of your own clients. Note: if you are selling shared hosting, plan the amount of bandwidth you allocate to particular accounts, otherwise, you could receive an unplanned bandwidth charge for traffic-abusive customers. # 5. Credibility - Larger, more stable companies usually have partnerships or alliances with other companies which provide third-party services. Look to see the hosting company's certifications, ecommerce partners and so on. # 6. "Channel Cash" - During 2002, many hosting companies (including NTT/Verio - the sponsor of this section) began to offer their partners cash bonuses and additional discounts on services. This can be a big bonus to your reseller business because it flows directly to your profit line. Be sure to examine whether a partner company offers cash incentives to you, the reseller. # 7. Strong Range of Services - It is critical that you select a reseller plan or private-label hosting solution that can bring your company a strong range of products and services. Too often, companies will not be able to resell a particular type of service (eg. shared hosting, dedicated hosting, domain registration, etc) and this will mean that your customers need to go elsewhere. By choosing a provider that can implement the widest range of services for you, it is far more likely that you, the end contact point, will retain and expand the customer's hosting needs. | |
| Key Reseller Points can be found in the following categories: Getting Started with web hosting Paid web hosting Reseller Hosting Info |